At a glance
Afolayan Ayodeji (Social Media Strategist) is a professional based in Nigeria with a portfolio on Talentta. Afolayan brings 6 years of professional experience, with strengths in Audience Targeting, Content & Campaign Strategy, photography and Social Media Analytics. Afolayan studied Bachelor of Pharmacy at University of Lagos.
About
A creative and data‑driven Brand, Content & Social Media Strategist with over three years of hands‑on experience driving digital growth across music, lifestyle, fashion and commerce. Skilled at crafting rollout strategies, executing performance‑driven campaigns and translating culture into engaging content. Proven ability to generate ideas, devise strategies that attract attention, boost audience engagement and analyze performance metrics to help brands build strong online communities.
Expertise
Career
—
Jay Music Empire
Created structured content plans to drive engagement and visibility; developed and executed social media campaigns aligned with brand positioning; oversaw content planning from ideation to execution; managed social media direction and content rollout; developed visual and content direction for a flagship artiste’s album.
—
EJOYA
Contributed to rollout strategy and positioning for a multi‑artiste project; supported content and audience engagement planning across campaign phases.
—
Urban Fits
Organised release campaign of fashion brand; provided creative direction for the brand’s fashion campaign; handled targeted social media rollout.
—
Freelance & Independent Projects
Designed and executed a TikTok rollout strategy that generated ~1,000 UGC videos in ~1 month; led social media rollout for an artiste contributing to 250,000+ streams; managed Instagram targeting and paid ads delivering 1,000+ new followers in ~3 weeks.
—
Vital Products PLC
Created image catalogue for company website.
Foundations
Bachelor of Pharmacy
Secondary Education
Quick answers
Afolayan Ayodeji (Social Media Strategist) is a professional based in Nigeria with a portfolio on Talentta. Afolayan brings 6 years of professional experience, with strengths in Audience Targeting, Content & Campaign Strategy, photography and Social Media Analytics. Afolayan studied Bachelor of Pharmacy at University of Lagos.
Afolayan Ayodeji is based in Nigeria.
Afolayan's top skills are Audience Targeting (Intermediate), Content & Campaign Strategy (Intermediate), photography (Intermediate), Social Media Analytics (Intermediate), Storytelling And Brand Voice (Intermediate) and TikTok Growth & UGC Activation (Intermediate).
Create a free employer account on Talentta to contact Afolayan, invite them to apply for a role or schedule an interview.
Work with Afolayan
