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Festus Elufowohan

Performance Marketing Specialist

  • Nigeria
  • On Talentta since Oct 2026
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At a glance

About Festus Elufowohan at a glance

Festus Elufowohan (Performance Marketing Specialist) is a professional based in Nigeria with a portfolio on Talentta. Festus brings 6 years of professional experience, with strengths in Audience Research, Audience Targeting, Budgeting & Cash Management and Campaign Optimisation. Festus studied B.Sc. Mass Communication & Media Studies (In View) at MIVA Open University.

6+
Years experience
29+
Skills
1+
Role held

About

Meet Festus

Results‑driven Performance Marketing Specialist and Media Buyer with hands‑on experience planning, launching, optimizing and scaling Meta advertising campaigns for product‑ and service‑based businesses. Founder of GDIT Enterprise, helping clients acquire customers, generate qualified leads, boost brand visibility and increase sales through strategic Facebook and Instagram advertising. Skilled in campaign strategy, audience research, funnel planning, creative direction, copywriting, budget management, Meta Pixel implementation, reporting and conversion‑focused marketing.

Expertise

What I bring

Intermediate

  • Audience Research
  • Audience Targeting
  • Budgeting & Cash Management
  • Campaign Optimisation
  • Campaign Planning
  • Conversion
  • Copywriting
  • Cost Optimization
  • Event Tracking
  • Facebook & Instagram Advertising
  • Lead Generation
  • Marketing Analytics
  • Meta Ads
  • Meta Pixel
  • Paid Media Strategy
  • Post-campaign Reporting
  • Retargeting
  • Sales Funnel Design
  • Sales, customer relations, client acquisition

Foundational

  • Adobe Express
  • AI Image Generation
  • Analytics
  • canva
  • ChatGPT
  • Content marketing
  • Creative Strategy
  • Goggle workspace
  • google ads
  • Microsoft Office suite

Career

Experience

  1. —

    Founder & Performance Marketing Specialist

    GDIT Enterprise

    Plan, launch and manage Facebook and Instagram advertising campaigns for diverse clients. Develop end‑to‑end paid advertising strategies, conduct audience research and segmentation, configure Meta Ads Manager (CBO, ad sets, placements), optimize budgets, produce creatives and copy, install and manage Meta Pixel, audit campaigns for overlap and fatigue, and deliver performance reports with strategic recommendations.

Foundations

Education & languages

MIVA Open University

B.Sc. Mass Communication & Media Studies (In View)

Divine Grace Computer College

Diploma in Accounting Applications

Divine Grace Computer College

Diploma in Computer Applications & Graphic Design

Quick answers

About Festus

What does Festus Elufowohan do?

Festus Elufowohan (Performance Marketing Specialist) is a professional based in Nigeria with a portfolio on Talentta. Festus brings 6 years of professional experience, with strengths in Audience Research, Audience Targeting, Budgeting & Cash Management and Campaign Optimisation. Festus studied B.Sc. Mass Communication & Media Studies (In View) at MIVA Open University.

Where is Festus Elufowohan based?

Festus Elufowohan is based in Nigeria.

What are Festus's top skills?

Festus's top skills are Audience Research (Intermediate), Audience Targeting (Intermediate), Budgeting & Cash Management (Intermediate), Campaign Optimisation (Intermediate), Campaign Planning (Intermediate) and Conversion (Intermediate).

How can I hire Festus Elufowohan?

Create a free employer account on Talentta to contact Festus, invite them to apply for a role or schedule an interview.

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